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Friday, May 8, 2015
How Much Should You Pay For Marketing and Creative Services?
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Not Racing To The Bottom Marketing and creative costs are a constant question for entrepreneurs and small businesses, because they are ...
Tuesday, May 5, 2015
The Wrong Data: A Marketing and Advertising Tale Of Horror
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No One Wins With Bad Data Part of a continuing series of moments from my career, in which great breakthroughs came from great setbacks....
Monday, May 4, 2015
Warts Within Reason: Cultivating Effective Customer Reviews
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Not Every Commenter, Honest Let's say you sell stuff over the Internet (radical concept, I know, but take it as a theoretical). And...
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